<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Laughing Samurai</title>
	<atom:link href="http://www.laughingsamurai.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.laughingsamurai.com</link>
	<description>Expect Awesome™</description>
	<lastBuildDate>Tue, 20 Dec 2011 16:01:58 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>The Marketing Snowball &#8211; Building A Sustainable Marketing Program.</title>
		<link>http://www.laughingsamurai.com/news/marketing-firms/building-a-sustainable-marketing-program/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=building-a-sustainable-marketing-program</link>
		<comments>http://www.laughingsamurai.com/news/marketing-firms/building-a-sustainable-marketing-program/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 16:00:07 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=1347</guid>
		<description><![CDATA[Sustainable marketing is built by focusing on the long term. There are no short cuts to building an effective marketing program, and the things you do today must be focused on the outcomes you wish to see in the future. We approach all of our clients from this standpoint, from the clients for whom we [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/marketing-firms/building-a-sustainable-marketing-program/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Understanding Green Branding Strategies</title>
		<link>http://www.laughingsamurai.com/news/branding/understanding-green-branding-strategies/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=understanding-green-branding-strategies</link>
		<comments>http://www.laughingsamurai.com/news/branding/understanding-green-branding-strategies/#comments</comments>
		<pubDate>Thu, 02 Jun 2011 18:06:12 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=1322</guid>
		<description><![CDATA[If you haven’t noticed already, everyone is climbing aboard the green branding train.  If your company hasn’t already thought about green, you can bet that some of your customers are. As scary things like climate change and shrinking forests become more threatening, consumers are looking for ways to fight back and save the world. They [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/branding/understanding-green-branding-strategies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Recycling Outdoor Advertising</title>
		<link>http://www.laughingsamurai.com/news/advertising/recycling-outdoor-advertising/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=recycling-outdoor-advertising</link>
		<comments>http://www.laughingsamurai.com/news/advertising/recycling-outdoor-advertising/#comments</comments>
		<pubDate>Tue, 17 May 2011 21:49:13 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=1312</guid>
		<description><![CDATA[A few months ago I stumbled upon a company that takes outdoor advertising vinyl and recycles it into something useful. With so many reusable bags being made today from recycled materials, it&#8217;s been surprisingly difficult to find one that will withstand the test of time and be useful enough to carry your groceries in &#8211; or anything [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/advertising/recycling-outdoor-advertising/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Advertising is changing</title>
		<link>http://www.laughingsamurai.com/news/creative-advertising/were-not-looking-for-something-to-nail-we-just-want-to-be-creative/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=were-not-looking-for-something-to-nail-we-just-want-to-be-creative</link>
		<comments>http://www.laughingsamurai.com/news/creative-advertising/were-not-looking-for-something-to-nail-we-just-want-to-be-creative/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 11:23:06 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=977</guid>
		<description><![CDATA[You may have heard this one: To a man with a hammer everything looks like a nail. People say it because it makes sense, and there are not many more things a hammer can do outside of hammer things. You may have also heard this one: Advertising is changing. There are many advertising tools that [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/creative-advertising/were-not-looking-for-something-to-nail-we-just-want-to-be-creative/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Our Thoughts on Improving the Resume (part two)</title>
		<link>http://www.laughingsamurai.com/news/marketing-firms/our-thoughts-on-improving-the-resume-part-two/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=our-thoughts-on-improving-the-resume-part-two</link>
		<comments>http://www.laughingsamurai.com/news/marketing-firms/our-thoughts-on-improving-the-resume-part-two/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 09:39:32 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=995</guid>
		<description><![CDATA[As we said in our previous post, When a potential employer looks at a resume, they are looking at a snapshot of the things you have done in the past and trying to make a judgment about your future and if it should be with their company. We propose that a resume should also be [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/marketing-firms/our-thoughts-on-improving-the-resume-part-two/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Our Thoughts on Improving the Resume (part one)</title>
		<link>http://www.laughingsamurai.com/news/marketing-firms/our-thoughts-on-improving-the-resume-part-one/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=our-thoughts-on-improving-the-resume-part-one</link>
		<comments>http://www.laughingsamurai.com/news/marketing-firms/our-thoughts-on-improving-the-resume-part-one/#comments</comments>
		<pubDate>Tue, 17 Aug 2010 09:35:51 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=980</guid>
		<description><![CDATA[The resume was designed to let an employer know your qualifications so they can make a decision about whether to hire you or not. It lists your objective, your education, your work experience and your skills. You attach a cover letter to let the employer know you have writing skills and the dance begins. If [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/marketing-firms/our-thoughts-on-improving-the-resume-part-one/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Complain Softer</title>
		<link>http://www.laughingsamurai.com/news/creative-advertising/complain-softer/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=complain-softer</link>
		<comments>http://www.laughingsamurai.com/news/creative-advertising/complain-softer/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 15:15:48 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=971</guid>
		<description><![CDATA[“The man who complains about the way the ball bounces is likely the one who dropped it.”]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/creative-advertising/complain-softer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Direct Mail Evolves into SEO</title>
		<link>http://www.laughingsamurai.com/news/marketing-firms/direct-mail-evolves-into-seo/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=direct-mail-evolves-into-seo</link>
		<comments>http://www.laughingsamurai.com/news/marketing-firms/direct-mail-evolves-into-seo/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 09:48:15 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=452</guid>
		<description><![CDATA[With the rising cost of mailing, its not as feasible to use direct mail marketing as it used to be. There is a new focus on green marketing practices, and big companies are relying on other methods to stay in front of their customers. In the past ad agencies turned to direct mail marketing because [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/marketing-firms/direct-mail-evolves-into-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Laughing Samurai launches a new website</title>
		<link>http://www.laughingsamurai.com/branding-2/laughing-samurai-launches-a-new-website/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=laughing-samurai-launches-a-new-website</link>
		<comments>http://www.laughingsamurai.com/branding-2/laughing-samurai-launches-a-new-website/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 20:22:41 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=964</guid>
		<description><![CDATA[We just updated and expanded our website. We do this randomly, mostly because the nature of a creative agency is sometimes you just feel like doing something creative, you get an idea and then you run with it. This probably breaks some big business rule, but it works for us. We&#8217;ve taken suggestions from some [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/branding-2/laughing-samurai-launches-a-new-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nobody Wants a Logo</title>
		<link>http://www.laughingsamurai.com/news/branding/building-brand-equity-nobody-wants-a-logo/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=building-brand-equity-nobody-wants-a-logo</link>
		<comments>http://www.laughingsamurai.com/news/branding/building-brand-equity-nobody-wants-a-logo/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 14:46:17 +0000</pubDate>
		<dc:creator>benjamin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Brand Loyalty]]></category>
		<category><![CDATA[Branding Strategy]]></category>

		<guid isPermaLink="false">http://www.laughingsamurai.com/?p=468</guid>
		<description><![CDATA[Most people don&#8217;t actually want a logo. In fact, most people that contact us about branding aren&#8217;t looking for a logo at all. What people are looking for is Brand Recognition and the Brand Equity that comes with it. A Logo is a symbol A logo is a symbol that is used, an icon created [...]]]></description>
		<wfw:commentRss>http://www.laughingsamurai.com/news/branding/building-brand-equity-nobody-wants-a-logo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

